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ZMUni Subsidiary Selected for Shanghai Cosmetic E-Label Pilot Program
Publication date:2026-01-29

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On January 23, 2026, Shanghai Municipal Medical Products Administration (Shanghai MPA) officially announced the first batch of pilot companies for the city's cosmetic electronic label program. We at Shanghai Guiyan Technology Co., Ltd., a wholly owned subsidiary of ZMUni Compliance Centre, are honored to be selected as a pilot participant—a recognition of our compliance expertise and advanced digital capabilities. This milestone highlights our commitment to driving the digital transformation of cosmetic regulation, enhancing consumer experience, and empowering brands to operate more efficiently and compliantly.

  

 

China's Electronic Labeling Initiative

Launched by the National Medical Products Administration (NMPA) on October 20, 2025, China's three-year pilot program for electronic cosmetic labels represents a major step toward intelligent, data-driven regulatory oversight. The pilot, starting February 1, 2026, will cover Beijing, Shanghai, Zhejiang, Shandong, Guangdong, and Chongqing. The first batch of 40 Shanghai pilot companies features leading global brands including Amorepacific, LVMH, Estée Lauder, Shiseido, Chanel, L'Oréal, and others, alongside established and emerging Chinese brands such as Pechoin, Shanghai Jahwa, and Zhiben.

 

 

The Importance of Electronic Labels

Electronic labels safeguard consumer access to product information while enabling regulators to monitor products with transparency and efficiency. For businesses, they reduce packaging, printing, and storage costs, unlock creative packaging opportunities, and shorten production cycles—especially for small-format samples, color cosmetics, and imported products.

 

 

Our Commitment to Compliance and Innovation

At Shanghai Guiyan Technology, we leverage our proprietary databases and assessment platforms to help brands navigate regulatory requirements while driving operational efficiency and innovation. We offer one-stop solutions including electronic label systems, product information updates, and compliance consulting. Trusted by nearly 2,000 companies worldwide, we actively share knowledge through professional reports, industry forums, and training, empowering professionals and supporting high-quality development across the cosmetic and food sectors.

 

If your brand is interested in exploring electronic labeling or enhancing compliance operations, we welcome you to contact us at info@zmuni.com to discuss tailored solutions.

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